Goldmedal proudly joined hands with the cinematic blockbuster Pushpa 2: The Rule as an associate brand partner. This association was visible during the spectacular events held across India to launch the film, including the Iconic Event in Mumbai, the WildFire Event in Chennai, the Massive Trailer Launch in Patna, and the Pushpa Grand Event in Kerala. These gatherings highlighted the film's bold narrative while showcasing Goldmedal's cutting-edge product range.